In recent weeks, I had several readers email me and ask what had happened to Rosie Pope Maternity. Rosie opened her flagship maternity store a little over a year ago in SoHo, but my efforts to reach the store in recent weeks had been unsuccessful. Her website hadn’t been update in a while so I was fearing the worst–that the recession had forced Rosie to close up shop and that pregnant women the world over would no longer be able to wear her gorgeous, chic maternity clothing.
Have no fear–Rosie Pope Maternity is alive and well and though she did recently close the store in SoHo, she more recently opened a new location on the Upper East Side on Madison Avenue (coincidentally, just a few blocks away from Veronique Maternity). I’ve been in touch with Rosie and not only has she opened a new boutique, but she has made a notable effort to reduce her prices. Although her newest collection is not yet up on her website, the items that are available are significantly less than they were six months ago. You’ll note that the white silk maternity trench I blogged about here was initially USD $675. As of this writing, it is priced at only USD $298 here–and still available in all sizes. Good things do come to those who wait.
My sister Jane was kind enough to take her own little shopping spree at Rosie’s new store last week and came away with a few must-have items that I wanted to share with you. These items are not yet available on the Rosie Pope website, but Rosie was kind enough to send me these photos. You can call the store directly at (212) 608-2036 and they would be happy to ship them out to you. Rosie’s collection does run small, be sure to ask the helpful salespeople what size they suggest.
At the top of the must-have list is Rosie’s Cashmere Bow Dress, priced at USD $225 and available in red, black, ivory, navy blue, seafoam, and beige. This sweater dress has a belt that can be worn above or below your baby bump. My sister ordered the dress in red and loves it so much that, despite being seven and a half months pregnant, she is actually excited to attend all of her holiday cocktail parties.
Rosie’s Cashmere Wrap Cardigan, priced at USD $188, also ranks as a must-have, although the color selection at the boutique is a bit limited–this sweater, pictured at right, is only currently available in beige and seafoam.

If you took my advice and ordered one of the Pure T turtlenecks I blogged about here, Rosie’s tweed pencil skirt should also be on your must-have list. Add a pair of opaque maternity tights and your favorite boots and you will give the non-pregnant women you know a run for their money fashionwise.
And, per my personal request, my sister tried on Rosie’s Pleated Wool Dress and reports back that this dress is definitely a key staple for the fashionable pregnant women. This dress is available on the website here in navy and charcoal for USD $188, but runs quite small through the thighs and hips.
Unless your pregnancy doesn’t seem to be affecting your posterior in any way, I suggest ordering up two sizes from your pre-pregnancy size and then doing the necessary alterations.
By the way, I am a bit late in letting you all know about this, but TheBump.com is currently holding its Mommy Blog Awards and there is a fashion category. If you click on the badge at left, you can nominate and/or vote for Pregnant Fashionista in the Fashion Blog category. The prize is a $100 gift card to Pottery Barn Kids. Don’t worry, this is not blatant self-promotion. I am very active in volunteering at a local orphanage in nearby Bethlehem and they have a brand new infant nursery. Should I be lucky enough to win the gift certificate, I’d love to donate new baby sheets to the orphanage. If you have time, please click and support Pregnant Fashionista!